‘The cloud’ is a shorthand technical and advertising concept for computing technology (software and hardware) hosted externally from a client … The advent of the internet, increased bandwidth, increased microprocessing and memory capacity, new internet protocols and programming languages, and expanded telemetry (mobile) technologies, have all changed the markets in which computing technologies are developed and delivered. These new markets offer large datasets, computing power, or sophisticated processes to be consumed remotely by anyone anywhere in the world.